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[Video] Talking About Content & ROI of Blogging For Business

SOME FACTS ABOUT CONTENT MARKETING from searchenginejournal.com

  • Companies that blog have 434% more indexed pages. And companies with more indexed pages get far more leads.
  • 81% of businesses consider their blogs to be an important asset to their businesses.
  • A study by Outbrain shows that search is the #1 driver of traffic to content sites, beating social media by more than 300%.
  • 79% of search engine users say they always/frequently click on the natural search results. In contrast, 80% of search engine users say they occasionally/rarely/never click on the sponsored search results.
  • 93% of online experiences begin with a search engine

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